Data collection, monetization, traffic in subscription funnel... our innovative solution guarantees controlled access over premium content for each reader.
We wanted to test new levers in order to grow and qualify our member base, while highlighting the associated service offer. So we implemented Poool’s widgets very quickly and very easily with the help of the team. The flexibility of the tool allowed us to make some tests on a small part of the audience then to extend it to a bigger part of our readers. Today, Poool is the main source for new members on our website.Renaud Coldepin, Digital Marketing Director, Newsweb.